Jacksonville Jaguars Fan Forums

Full Version: Quaker Foods to Rename ‘Aunt Jemima’
You're currently viewing a stripped down version of our content. View the full version with proper formatting.
Pages: 1 2 3
LOL.

When are they going to destroy all Harvey Weinstein movies?

https://www.breitbart.com/politics/2020/...-equality/
For most people alive today, Aunt Jemima is just an aunt in a black family who's good at making imitation maple syrup.
But when the Aunt Jemima brand started, in many parts of the country, it would have been unheard of for a white person to call a black person Miss, Mrs, or Mr. If they had a black servant in their household, or a black employee, they were likely to call that person Aunt or Uncle, but nickname plus last name was the most common.
In these same places, it was required for black people to address white people on a miss or mister plus first name, no last name basis.
So my suggestion is to simply change "Aunt Jemima's" to "Miss Jemima's" and Uncle Ben to "Mister Ben's".
(06-17-2020, 12:21 PM)mikesez Wrote: [ -> ]For most people alive today, Aunt Jemima is just an aunt in a black family who's good at making imitation maple syrup.
But when the Aunt Jemima brand started, in many parts of the country, it would have been unheard of for a white person to call a black person Miss, Mrs, or Mr. If they had a black servant in their household, or a black employee, they were likely to call that person Aunt or Uncle, but nickname plus last name was the most common.
In these same places, it was required for black people to address white people on a miss or mister plus first name, no last name basis.
So my suggestion is to simply change "Aunt Jemima's" to "Miss Jemima's" and Uncle Ben to "Mister Ben's".


Sure, the term "Aunt Jemima" has been used (with negative inflection) in the past at times to invoke racist connotations.


In that light, I would be ok with your solution (even though it would sound weird) if that is what it took to pacify all the drumbeaters by providing long-earned respect for a human persona.


Of course, Mrs. Butterworth might view said change in branding as an encroachment into her territory.


Won't affect me much, since I was always more of a Log Cabin man, myself.


At least you aren't suggesting we add the words "aunt" and "uncle" to the racist dictionary and associate them with hate speech, so I guess that means you aren't a liberal after all.
(06-17-2020, 11:40 AM)StroudCrowd1 Wrote: [ -> ]LOL.

When are they going to destroy all Harvey Weinstein movies?

https://www.breitbart.com/politics/2020/...-equality/


Thanks for reminding me.  Went on Amazon and ordered my copy of Beautiful Girls just now.
The Aunt Jemima Brand started from blackface skit then they found a real black woman to use as a celebrity to still make money off of.
Word on the street is Stacey Abrams or Joe Biden will replace her image on the bottle. Stay tuned...
(06-17-2020, 02:06 PM)Jamies_fried_chicken Wrote: [ -> ]The Aunt Jemima Brand started from blackface skit then they found a real black woman to use as a celebrity to still make money off of.

One of my acquaintances (white, in case you weren't about to guess) put a little meme clipped from the Wikipedia article on Nancy Green, saying "this was a real woman why are you erasing black history."
I replied, "perfect. Let's rename the syrup Miss Nancy's"
(06-17-2020, 02:39 PM)mikesez Wrote: [ -> ]
(06-17-2020, 02:06 PM)Jamies_fried_chicken Wrote: [ -> ]The Aunt Jemima Brand started from blackface skit then they found a real black woman to use as a celebrity to still make money off of.

One of my acquaintances (white, in case you weren't about to guess) put a little meme clipped from the Wikipedia article on Nancy Green, saying "this was a real woman why are you erasing black history."
I replied, "perfect. Let's rename the syrup Miss Nancy's"

How woke of you.
(06-17-2020, 02:46 PM)StroudCrowd1 Wrote: [ -> ]
(06-17-2020, 02:39 PM)mikesez Wrote: [ -> ]One of my acquaintances (white, in case you weren't about to guess) put a little meme clipped from the Wikipedia article on Nancy Green, saying "this was a real woman why are you erasing black history."
I replied, "perfect. Let's rename the syrup Miss Nancy's"

How woke of you.

More like "stroke" with that kind of reasoning.
How about people use some common sense and not be so triggered about a trivial thing?
My diety, the [BLEEP] company has a logo that conscripts a white religious fanatic for corporate profit.

Why aren't we [BLEEP] rioting yet? THIS CAN NOT STAND!!!!!!
Mrs. Butterworths tasted better. Just ask Mr. Butterworth.
(06-17-2020, 02:39 PM)mikesez Wrote: [ -> ]
(06-17-2020, 02:06 PM)Jamies_fried_chicken Wrote: [ -> ]The Aunt Jemima Brand started from blackface skit then they found a real black woman to use as a celebrity to still make money off of.

One of my acquaintances (white, in case you weren't about to guess) put a little meme clipped from the Wikipedia article on Nancy Green, saying "this was a real woman why are you erasing black history."
I replied, "perfect. Let's rename the syrup Miss Nancy's"

Yeah the whole history behind the brand was twisted . I never purchased the pankcake mix or syrup.
(06-17-2020, 02:11 PM)StroudCrowd1 Wrote: [ -> ]Word on the street is Stacey Abrams or Joe Biden will replace her image on the bottle. Stay tuned...

It's Madea. They're replacing her with Madea.
Lol
The truth behind Aunt Jemima

She was … the first of several African-American models hired to promote a corporate trademark… Her amicable personality and talent as a cook for the Walker family, whose children grew up to become [a] Chicago Circuit judge” and doctor. She had a visible role in raising the children of Charles Walker, and having that relationship helped establish the brand of Aunt Jemima because the Walkers loved her, and when she was hired, they helped spread the word about her getting this job. She was offered by Quaker Oats a lifetime contract to become Aunt Jemima and to promote the pancake mix. “This marked the beginning of a major promotional push by the company that included thousands of personal appearances.” There was all kinds of Aunt Jemima merchandising. Nancy Green, Aunt Jemima, helped organize the Olivet Baptist Church. “Her career allowed her the financial freedom to become an activist and engage in antipoverty programs. She was well paid.


https://www.rushlimbaugh.com/daily/2020/...nt-jemima/
(06-17-2020, 05:30 PM)The Drifter Wrote: [ -> ]The truth behind Aunt Jemima

She was … the first of several African-American models hired to promote a corporate trademark… Her amicable personality and talent as a cook for the Walker family, whose children grew up to become [a] Chicago Circuit judge” and doctor. She had a visible role in raising the children of Charles Walker, and having that relationship helped establish the brand of Aunt Jemima because the Walkers loved her, and when she was hired, they helped spread the word about her getting this job. She was offered by Quaker Oats a lifetime contract to become Aunt Jemima and to promote the pancake mix. “This marked the beginning of a major promotional push by the company that included thousands of personal appearances.” There was all kinds of Aunt Jemima merchandising. Nancy Green, Aunt Jemima, helped organize the Olivet Baptist Church. “Her career allowed her the financial freedom to become an activist and engage in antipoverty programs.  She was well paid.


https://www.rushlimbaugh.com/daily/2020/...nt-jemima/

To be honest, that's not the WHOLE history.  They wanted a "mammy type" personality to be the "face of the brand".  A "mammy" was essentially a slave whose job was to be both "mother" and "nanny" to the children of their owners as well as do other domestic duties.  She was often addressed as "aunt" even though there was no relation.

After the abolishment of slavery there were still many "mammies" that were employed but not enslaved.  They actually received a place of "prominence" in southern families, though not afforded the same "luxuries".  They were loved and endeared by the children that they raised as well as the families who employed them.

It's a part of historical southern culture.

Over time the logo was changed from a "mammy" to a more modern domestic black woman, but the name was never changed.

Just my opinion, but I think a better idea would have been to use the brand name and logo as a teaching moment rather than trying to erase it.
Oh dear
(06-17-2020, 06:13 PM)jagibelieve Wrote: [ -> ]
(06-17-2020, 05:30 PM)The Drifter Wrote: [ -> ]The truth behind Aunt Jemima

She was … the first of several African-American models hired to promote a corporate trademark… Her amicable personality and talent as a cook for the Walker family, whose children grew up to become [a] Chicago Circuit judge” and doctor. She had a visible role in raising the children of Charles Walker, and having that relationship helped establish the brand of Aunt Jemima because the Walkers loved her, and when she was hired, they helped spread the word about her getting this job. She was offered by Quaker Oats a lifetime contract to become Aunt Jemima and to promote the pancake mix. “This marked the beginning of a major promotional push by the company that included thousands of personal appearances.” There was all kinds of Aunt Jemima merchandising. Nancy Green, Aunt Jemima, helped organize the Olivet Baptist Church. “Her career allowed her the financial freedom to become an activist and engage in antipoverty programs.  She was well paid.


https://www.rushlimbaugh.com/daily/2020/...nt-jemima/

To be honest, that's not the WHOLE history.  They wanted a "mammy type" personality to be the "face of the brand".  A "mammy" was essentially a slave whose job was to be both "mother" and "nanny" to the children of their owners as well as do other domestic duties.  She was often addressed as "aunt" even though there was no relation.

After the abolishment of slavery there were still many "mammies" that were employed but not enslaved.  They actually received a place of "prominence" in southern families, though not afforded the same "luxuries".  They were loved and endeared by the children that they raised as well as the families who employed them.

It's a part of historical southern culture.

Over time the logo was changed from a "mammy" to a more modern domestic black woman, but the name was never changed.

Just my opinion, but I think a better idea would have been to use the brand name and logo as a teaching moment rather than trying to erase it.

Or just do nothing, because literally no one stood up and said, "I think Aunt Jemima is racist."
Lol, there were definitely people doing that. It just hadn't reached national prominence.
Pages: 1 2 3