(07-21-2017, 04:46 PM)TealHammer Wrote: http://jacksonville.com/jaguars/sports/2...yond-duval

Good article by the Times Union explaining Jags continuing desire to turn the franchise into a Florida regional team. Lamping specifically mentions Orlando and Tallahasse as area they feel could be a real fan base. (Although Orlando is within the 75 mile radius of Tampa, which is apparently a thing).

Lamping says they need to "do some things different than other teams". I'd suggest the preseason game is a potential answer.

Winning is clearly the best way to increase fandom. This article makes it clear that Jags front office thinks there are additional steps that can be taken.

Preseason games aren't the answer.   Not even remotely. 

The Jaguars are expanding their visibility particularly in the Daytona to Orlando corridor by doing player appearances, and hosting luncheons with larger businesses/employers in the region to get their buy in for potential sponsorship and block ticket purchases.  I know Lamping just did one of these himself in Daytona recently.  

Preseason games are nothing more than money making opportunities for teams without the burden of revenue sharing.  Without the locked in season ticket purchases, and having to rely strictly on getting a percentage of the revenue at an alternate venue defeats the intention of the team to increase revenue.  It's really that simple.  Maybe they host a couple of practices during training camp at an alternate location,but this team isn't giving up a penny of game day revenue to Orlando or anywhere else, and no venue is going to waive any cut to let the team keepall the revenue from ticket sales, parking, advertising, and concessions.  Not gonna happen, even as a remote possibility.  Whether people show up for the preseason games or not, the number of tickets sold, and the prices paid will exceed anywhere else.  

The Jaguars are promoting Everbank as a destination for football fans.  That's what every stadium upgrade since Khan bought the team has been focused on.  Cabanas, terrace suites, premium seating all sell exceptionally well, even for the preseason.  When Orlando's can match that and give every penny of profit to the Jags, then maybe it happens.  Odds of that happening?  Slim to none. 

Again, a winning team and good home schedules will bring in the fans.  Not a traveling road show.

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