(04-11-2023, 01:40 PM)NYC4jags Wrote:

(04-11-2023, 01:08 PM)mikesez Wrote: Interesting you have coors light but not Miller Lite.  I've noticed that pattern elsewhere. Now that they're owned by the same people, one is falling by the wayside.
I think Miller Lite is far and away better than Coors Light but it seems others disagree.
Anyone remember Michelob Light? After they introduced ultra, light became old news and you couldn't find it anymore.  
The uncomfortable part about it is, how much of that is the market deciding what it wants, vs. the corporation deciding what they want to market? Who's leading who in this?

We have both. Miller sells almost the same as Coors.  I just forgot that one. 

The tail does indeed wag the dog sometimes with which products are heavily marketed, but lots of consumer study takes place prior to those really big marketing pushes. They need to now there is a desire for the product first.  

It will be interesting to see if our beer sales shift at all with this little dust up. The business resides in a county that voted about 75% republican. I think ppl will keep drinking what they always drink for the most part, though. 

Personally, I prefer Michelob Light (not ultra) to all of them. You can find it - but it isn't distributed like it used to be. 
I buy 12 packs of it at Publix or total wine occasionally. 
Miller Light is next in my preferences of domestic light beers. 
Coors is third for me. 

Anyway, I'm drinking a lot less beer these days, so I tend to go for something more flavorful than domestic lights when I do have one or two.