Couple of points. 

 

If we continue in London, maybe we could use an away game for once, and do the Daytona thing for a preseason home game.

 

While some might think this might not bump sales, it seems that the Jags are doing much better with relationships with other areas then under WW.  I don't know if the speedway has a skybox at everbank, but this type of thing might sell a couple of those, or some more club seats.  Marketing and advertising is for brand awareness, that transfers into sales.

 

Could end up with some Jag marketing opportunities during the Daytona 500 and Pepsi 400 events to a national audience.  Jaxon riding in the pace car?  why not.  Jaxon dropping in from a light tower?  Why not

 

I am enjoying the out of the box thinking that is going on these days and am more inclined to say "Shoot, give it a try" than to say, "Nope, that will never work."  It sure is fresh opposed to the stale methods that went on prior to the transfer of the team. 

---