Winning is the obvious answer, but what can be done to change the losing culture and reputation that comes along with the Jaguars?
 
New ownership hasn't done it. 300 foot scoreboards and swimming pools haven't done it. Volunteering your home games to London hasn't done it. Drafting guys more popular GM's see as franchise players hasn't done it. New coach and GM hasn't done it. New uniforms and "look at us, we are different" helmets haven't done it.
 
What will do it?
 
This team seems to have a stigma around it that just prevents it from getting better. Bad bounces on forced fumbles, tipped balls that land where nobody happens to be, injuries to high draft picks, multiple draft picks that were "steals" not working out, waiting until things are long overdue to take action. What will change our luck? Is it just a matter of getting rid of anything and anyone that can be associated with the bad times? Getting a new marketing department whom doesn't make us look even worse with silly marketing slogans? 
 
In the history of the NFL, which franchises have been as snake-bitten as ours and recovered to be a respectable franchise?
 
What is it going to take for this team to turn the corner?

---