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Quaker Foods to Rename ‘Aunt Jemima’

#3

(06-17-2020, 12:21 PM)mikesez Wrote: For most people alive today, Aunt Jemima is just an aunt in a black family who's good at making imitation maple syrup.
But when the Aunt Jemima brand started, in many parts of the country, it would have been unheard of for a white person to call a black person Miss, Mrs, or Mr. If they had a black servant in their household, or a black employee, they were likely to call that person Aunt or Uncle, but nickname plus last name was the most common.
In these same places, it was required for black people to address white people on a miss or mister plus first name, no last name basis.
So my suggestion is to simply change "Aunt Jemima's" to "Miss Jemima's" and Uncle Ben to "Mister Ben's".


Sure, the term "Aunt Jemima" has been used (with negative inflection) in the past at times to invoke racist connotations.


In that light, I would be ok with your solution (even though it would sound weird) if that is what it took to pacify all the drumbeaters by providing long-earned respect for a human persona.


Of course, Mrs. Butterworth might view said change in branding as an encroachment into her territory.


Won't affect me much, since I was always more of a Log Cabin man, myself.


At least you aren't suggesting we add the words "aunt" and "uncle" to the racist dictionary and associate them with hate speech, so I guess that means you aren't a liberal after all.
"We believe in victory!"   - Gus Bradley
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RE: Quaker Foods to Rename ‘Aunt Jemima’ - by KodiakJag - 06-17-2020, 01:44 PM



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