(01-06-2023, 08:12 AM)The Real Marty Wrote:

(01-06-2023, 08:01 AM)MarleyJag Wrote: With shade, a 60K capacity and an extended stretch of winning, expect a looooong season ticket waiting list which is what they want and is a good thing. Wonder how this will play into the city's plan for the future of the Florida/Georgia game?

I don't expect a long season ticket waiting list.  If you have a business, and you have more demand for your product than supply, your price isn't high enough.  If you raise your price until your supply and your demand are equal, you maximize your revenue.  And that's what they'll attempt to do.  A waiting list just means you're not charging enough.

Many franchises with rightly sized stadiums relative to their market have waiting lists. Even the Jags had one coming off the 2007 season. The number of people who can afford them will exceed the available supply of tickets unless you charge so much that there's just a huge drop off and only a tiny percentage can buy them.

Having a waiting list is actually beneficial to the team because it decreases the sensitivity to price changes (within reason) and people are much more likely to keep their season tickets year over year.

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